ellie matthissen design
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Right to Die Campaign

ROLE
Design Direction / Design

BACKGROUND
The Economist are known for their ability to affect social change and have run several hard-hitting campaigns in the past. The Right to Die campaign was aimed at legalising assisted suicide in the UK.

TASK
I worked closely with a copywriter and a strategist to create several logo designs. The chosen design would be used by the publication throughout the campaign.

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